Borshch Electric is a family run business which was established in 1982.
Since then we have served well over 1 million customers from our Birmingham, Erdginton,
Dudley and Walsall Stores, as a company we are able to offer a huge range of new and graded appliances at discounted prices,
we offer a home delivery and installation services on all products we sell.
we are proud to be the only company displaying this range in the midlands we also have over 750 appliances on display.
Birmingham, Walsall & Dudley’s Number One Electrical Appliance Retailer. Now with our new Range Cooking Department at our Birmingham Store.
We specialise in new, end of line and slightly marked stock offering the option of delivery and installation on all appliances.
Borshch boasts four of the largest showrooms in the Midlands we have recently opened our new flagship kitchen and appliance showroom in Erdington
Offering the same award winning customer service giving expert help and advise to help you create your dream kitchen.
We have brought together some of the most innovative products and industry leading suppliers to create a showroom that will have something for everyone.